70th anniversary of Hanoi's Liberation Day Vietnam - Asia 2023 Smart City Summit Hanoi celebrates 15 years of administrative boundary adjustment 12th Vietnam-France decentrialized cooperation conference 31st Sea Games - Vietnam 2021 Covid-19 Pandemic
Home / PHOTO GALLERY
Google’s campaign to promote Vietnam Tourism
Thuy Duong 17:13, 2021/01/22
The online initiative of “Wonders of Vietnam” showcases the beauty of Son Doong Cave, the Hoi An Lantern Festival and Nha Nhac as well as interactive features that allow visitors to experience the wonders of Vietnam in a new way.

Google Arts & Culture launched Wonders of Vietnam online project featuring multiple highlights of Vietnam’s UNESCO heritage sites for the first time, including natural sites and tangible and intangible heritage.

Photo: Google Art & Culture 

Completed in partnership with the Ministry of Culture, Sports and Tourism, the Vietnam National Administration of Tourism, local tourism boards of Da Nang, Quang Nam, Thua Thien Hue and Quang Binh, National Geographic award-winning photographer Tran Tuan Viet and Oxalis Adventure, the new project aims to capture and preserve the beauty of Vietnam for audiences all over the world.

The online project features 35 exhibitions and 1,369 stunning pictures, bringing together a rich perspective of Vietnam for people to connect with during and beyond the pandemic. Highlights include exhibits about Son Doong Cave in Quang Binh province, the Hoi An Lantern Festival in Hoi An ancient town, Quang Nam province Nha Nhac (Royal court music) in Hue city.

Hue royal court dance

People can explore highlights of the exhibit, watch videos of sites set to traditional Vietnamese music or take a bird’s-eye view of famous sites through panoramic pictures. This project is an important part of Google’s overall support of the local tourism industry, which has been badly affected with travel restrictions because of the pandemic.

By showcasing the wonders of Vietnam, specifically from the Central region, the project aims to also raise awareness on preserving the sites affected by the recent floods in Central Vietnam.

“Promoting digital transformation and accelerating the application of technology in advertising promotion are an important direction of the Vietnam tourism industry to proactively approach and effectively take part in the 4th Industrial Revolution.

The endless charm of Vietnam. Photo: Google Arts & Culture.

"We highly appreciates Google's initiative in implementing Wonders of Vietnam online exhibition project, showcasing outstanding features of Vietnam's Heritage, Culture and Cuisine,” VNAT Deputy Director  Ha Van Sieu said.

“Given how severely the tourism industry all over the world, and particularly in Vietnam, has been affected by the pandemic, we knew it was even more important to make Wonders of Vietnam accessible to the world, so more people can experience what Vietnam is all about,” said Amit Sood, Director, Google Arts & Culture. “I am grateful to our partners for working with us to showcase such a rich view of the sites and culture of Vietnam.”

TAG: Google’s campaign to promote Vietnam Tourism Vietnam tourism The online initiative of “Wonders of Vietnam”
Other news
21:13, 2024/06/02
Red blossoms light up Hanoi's river
The iconic flora of Summer in Hanoi, the bright red flower, known as the flamboyant or flame tree, boasts a unique and brilliant beauty.
08:13, 2024/05/18
Pristine white lotus enchants flower lovers in Hanoi
Pure and elegant, the lotus is like a gift from nature to the summer.
10:42, 2024/05/10
Purple Lagerstroemia flowers grace Hanoi streets
The Lagerstroemia tree is often planted along roadsides to cool the heat in the crowded streets of Hanoi.
11:09, 2024/05/07
Vietnam holds parade to mark 70th anniversary of Dien Bien Phu victory
The parade is the culmination of the anniversary of the victory that reverberated around the world.
20:11, 2024/05/01
Hanoi's iconic lake is so peaceful!
The Hoan Kiem Lake pedestrian precinct allows locals and tourists to fully enjoy the peaceful atmosphere.
20:59, 2024/04/21
Experience long-established cafes in Hanoi's Old Quarter
The cafes have made a name for themselves in the capital city, thanks to the tranquillity they offer in the middle of the bustle of Hanoi.