WORDS ON THE STREET 70th anniversary of Hanoi's Liberation Day Vietnam - Asia 2023 Smart City Summit Hanoi celebrates 15 years of administrative boundary adjustment 12th Vietnam-France decentrialized cooperation conference 31st Sea Games - Vietnam 2021 Covid-19 Pandemic
Home / Economy / Agriculture
Vietnamese OCOP products to be showcased at European handicraft fair in Italy
Khanh Khanh 19:44, 2023/05/07
Vietnam continues to promote quality products classified under the One Commune One Product (OCOP) program to more international consumers through a large-scale event.

Vietnam's five-star OCOP products will be exhibited at Europe's largest handicraft fair "Artigiano in Fiera" in Milan, Italy in December to help Vietnamese products reach new international customers.

 Artigiano in Fiera attracts numerous exhibitors and visitors. Photo: Artigiano in Fiera

The annual international fair will last for nine days and is expected to attract millions of visitors, Antonio Intiglietta, President and CEO of Gestione Fiere, the organizer of the event, said at a meeting held this week in the southern city of Cantho and chaired by Deputy Minister of Agriculture and Rural Development Tran Thanh Nam.

He said the fair aims to introduce international consumers to handicrafts and agricultural products and especially to promote the country's image and brand through the fair. “The fair will draw the attendance of countries such as India, China and Vietnam. This is a good opportunity to introduce Vietnam's OCOP program and reach out to new customers, promoting to tens of millions of customers and those looking for suppliers on social networking platforms."

Vietnamese products participating in the fair will be promoted both at the fair and online throughout the year. In particular, visitors to the fair will be able to learn more about Vietnam's agritourism.

Tran Thanh Nam, Deputy Minister of Agriculture and Rural Development, said that such an event is necessary to promote the image and brand of Vietnam's goods to international friends as all products displayed at the fair are five-star OCOP meeting the Vietnamese standards.

Vietnam's OCOP products were exhibited at the Florence International Crafts Fair (MIDA) 2023, held from April 25 to May 1, which attracted a large number of international visitors with 840 exhibitors from more than 50 countries and territories.

The Vietnam Pavilion, hosted by the Ministry of Agriculture and Rural Development, showcased many high-quality embroidered and woven silk products from Nam Cao Tussore Co-operative, decorative sailboat models from Thien Huong Trading-Manufacturing Co, Ltd, wood products and horn art from Minh Giang CRAFT Vietnam, and horn items from Tu Duy Handicraft Co, Ltd.

RELATED NEWS
TAG: Hanoi news Vietnamnews Vietnamese OCOP products at European handicraft fair in Italy
Other news
22:39, 2025/01/19
Hanoi urged to develop urban agriculture and tourism models in 2025
The city's agricultural sector is urged to develop industrial zones to support traditional craft villages and to implement policies that stimulate production and business operations.
18:11, 2025/01/18
5-star OCOP products on sale in US supermarkets
OCOP products are finding their way into international markets as many manufacturers have been adapting their products to international standards.
21:51, 2025/01/08
Hanoi Farmers' Association embraces digital farming and sustainability
The association aims to innovate its approach and strengthen the connection between agricultural production and sales.
18:03, 2025/01/01
Hanoi rates more OCOP products
All of Hanoi's localities have finished evaluating 606 products, exceeding the program's original goal.
16:57, 2024/12/30
Hanoi supports farmers' end-of-year agricultural sales
The city has improved market forecasting and supported the sale of clean and organic agricultural products.
15:04, 2024/12/29
Bustling Tu Lien traditional kumquat village in high season
For Vietnam's biggest national festival - Tet or Lunar New Year- a kumquat pot has become necessary for home decoration, mostly for those in the northern region.