The Hanoi Tourism Association in cooperation with the its peer from the northern mountain province of Son La launched a new tourism product connecting Hanoi and Son La on April 20.

Photo: Son La Newspaper

The tour is the result of a Memorandum of Understanding on tourism development cooperation for the period 2020 - 2025 between Hanoi Tourism Association and Son La Tourism Association signed on October 23, 2020 in Hanoi.

Accordingly, at the end of December 2020, the two associations conducted survey trips for tourist routes and destinations in Son La province to develop tour packages based on the strengths of local culture and ecology.

Son La is one of the attractive destinations in Northwest Vietnam. Besides well-known spots such as Moc Chau, Ta Xua, Bac Yen, there are destinations to discover.

Photo: Son La Newspaper

Among them, Quynh Nhai Lake where is considered as "Ha Long Bay" of Northwest, is drawing the interest of many local enterprises to exploit and build new products.

The new tour connecting Hanoi, Son La City, Quynh Nhai and Thuan Chau aims to further strengthen tourism cooperation between the two localities, creating new tourism products linking Hanoi and tourist sites in Son La.

The three-day and two-night tour by car will take visitors to both typical and new destinations of Son La such as: Golden Forest, Northwest Square, Son La Prison, Quynh Nhai Ecotourism Area, Pa Uon Bridge, Uy Phong Bay, Linh Son Thuy Tu Temple, Nang Han Temple, Pha Din mountain pass, among others.

Photo: Son La Newspaper

Speaking at the launching ceremony, Mr. Hoang Chi Thuc, Chairman of Son La Tourism Association said in order to maintain and develop the tour in a long term, it was necessary to strengthen the cooperation among enterprises in the destinations to improve service quality, develop more products and services with the cultural identity of each locality, and invest in human resource training to form a team of tour guides and other tourist staff.

He also emphasized the cooperation between service providers and travel agents in Hanoi and other provinces to bring tourists to Son La.

Son La has a plan to develop the province’s tourism in the period of 2021-2023, which focuses on building 24 diversified and unique products. It will focus on tapping into local tourism resources such as Moc Chau National Tourist Area, Son La hydropower dam area including Quynh Nhai Lake, agrotourism and so on.