WORDS ON THE STREET 70th anniversary of Hanoi's Liberation Day Vietnam - Asia 2023 Smart City Summit Hanoi celebrates 15 years of administrative boundary adjustment 12th Vietnam-France decentrialized cooperation conference 31st Sea Games - Vietnam 2021 Covid-19 Pandemic
Home / Hanoinews
Hanoi's tourism to lean on domestic market till end-2020
Nhat Minh 07:48, 2020/05/22
Prior to the pandemic, the city’s tourism had set the target of welcoming over 23 million domestic tourists, a year-on-year increase of 8%.

Hanoi's tourism authorities will focus on attracting domestic travelers in post-Covid-19 as the country is still cautious about reopening borders to foreign tourists.


 Temple of Literature. Photo: Vietnamoimoi

As tourism has become a driving force of the local economy, the city’s tourism authorities would step up efforts to stimulate domestic tourism from now until the end of the year, according to Director of the municipal Department of Tourism Tran Duc Hai.

The city targets to welcome 10-11 million domestic tourists in the remaining months of 2020, higher than the same period of 2019, according to the department. However, it seems to be an ambitious plan.

Tourist attractions in the city have reopened doors to visitors for a few days. However, the flow of tourists is equivalent to just 20% of the pre-pandemic level.

In the first four months of 2020, tourist arrivals to Hanoi plunged 59.2% year-on-year to 3.89 million, causing tourism revenues to fall 53.2% to VND15.83 trillion (US$675.72 million).

During the January - April period, the number of domestic tourists to Hanoi stood at 2.92 million, down 59.5% year-on-year, while the number of foreign tourists to the city fell 58.2% to a mere 964,500. In April alone, tourist arrivals in Hanoi fell 98.4% year-on-year to more than 35,500, leading to a 98.3% year-on-year decrease in tourism revenue to VND143 billion (US$6.1 million).

 Source: the Hanoi Department of Tourism. Chart: Nhat Minh

The city’s tourism reactivation will go hand in hand with ensuring safety for visitors in the new normal, Hai said. A number of programs will be rolled out in response to the national program “Vietnamese People Travel in Vietnam” launched by the Ministry of Culture, Sports and Tourism.

The city’s tourism sector will focus on building Hanoi into an attractive destination with the motto “safe – friendly – quality – attractive” as well as provide guidelines on reopening procedures to places of interest so as to comply with the preventive measures against Covid-19.

For the recovery of the local tourism industry, the sector focuses on rebates and demand stimulation while still ensuring quality and diversification of tourism products. The city’s tourism authorities have identified cultural tourism as an advantage. My Duc and Ba Vi districts will be developed into cultural tourism destinations of the city. 

Before the pandemic, the city’s tourism industry set plan to welcome nearly 32 million arrivals, up 10.2% compared to 2019, including over 23 million domestic tourists, a year-on-year increase of 8%. Tourism revenue for this year is set at VND120 trillion (US$5.14 billion) in revenue, up 12.3% - 15.5% compared to 2019.

In 2019, the tourism sector grossed over VND103.8 trillion (US$4.48 billion), up 34% compared to 2018.

RELATED NEWS
TAG: domestic tourists Hanoi tourism industry target for 2020 the Hanoi Department of Tourism
Other news
23:10, 2024/12/22
Vietnam Defense Expo 2024 secures $286.3 million in deals
Vietnam presented advanced defense technologies and fostered global partnerships.
23:08, 2024/12/22
Hanoi holds grand ceremony for 80th anniversary of Vietnam People's Army
Districts in Hanoi have held grand ceremonies to recount the history of the army's founding, battles, victories and decisive role in national construction and defense.
11:54, 2024/12/22
Hanoi recognizes outstanding enterprises in 2024
Hanoi's business community has served as a driving force for the economy and contributed to policy-making for socio-economic development and global integration.
20:57, 2024/12/21
Thanh Cong Communal House listed as municipal historical site
The communal house is dedicated to Doan Thuong Dai Vuong and Princess Thu La, revered figures who made significant contributions to the people and nation.
20:34, 2024/12/21
Hanoi holds requiem for martyrs and victims of 1972 B-52 bombing massacre
The people of Hanoi will forever honor the brave souls who sacrificed their youth, blood and lives for the nation’s independence, freedom, and unity.
15:56, 2024/12/21
End-December Hanoi shopping festival to boost market
The festival is part of Hanoi Promotion Month 2024, which stimulates consumer demand and supports business sales.