The Japanese global fashion retailer’s UNIQLO.com online store officially opened on November 5 with more than 15,000 LifeWear items for Vietnamese men, women, and kids.

One of the LifeWear collections. Photo: UNIQLO

The opening of the largest store was held online and introduced on both website and mobile application. Previously, the pilot for its mobile app was applied from October 21.

Osamu Ikezoe, General Director and CEO of UNIQLO Vietnam said: “We are pleased to announce that customers across Vietnam can now access to LifeWear anywhere, anytime on both the website and mobile application."

“The launch of the UNIQLO online store - the largest in Vietnam - marks one of the most important milestones in our long-term commitment to making Vietnamese people’s lives better through LifeWear,” he added.

Through the opening period, customers will enjoy access to the exclusive launch of the latest LifeWear products as well as limited offers and special gift items.

The retailer is accelerating the speed of store expansion, prioritizing key markets of Hanoi and Ho Chi Minh City.

Earlier, on October 29, the Japanese retailer also opened the UNIQLO Aeon Mall Ha Dong store, its 4th store in Hanoi, located in Ha Dong district, one of the capital's most densely populated and dynamic urban areas.

UNIQLO is a brand of Fast Retailing, a large retail holding company in Tokyo, Japan. It has more than 2,300 stores in 25 markets. Entering Vietnam since the end of 2019, UNIQLO currently has nine stores in Vietnam, of which the first one - UNIQLO Dong Khoi in District 1, Ho Chi Minh City - is among the company's largest stores in Southeast Asia.

With global sales of approximately 2.13 trillion yen (US$19.4 billion) for the fiscal year 2021, Fast Retailing is one of the world's largest fashion retailers.