Businesses make full use of social media
Businesses are currently making full use of social media to access clients, promote brands and increase turnover.
Vietnam E-commerce Index 2013 statistics show 43% of surveyed companies have their own websites and 37% promote brands through social networks.
Another survey recently conducted by Nielsen, a leading global information and measurement company, shows a large number of Vietnamese people tend to use mobile phones to search for information about discounts and review products they want to purchase.
The strong development of Over-the-top content (OTT) services, particularly on mobile phones, has helped promote this type of consumerism.
Domestic OTT service providers are going into competition with foreign rivals such as Viber or Line to get the lion’s share.
16:50, 2025/01/09
Hanoi aims to maintain its second-highest EBI ranking
Hanoi laid out a goal to expand consumer market through e-commerce channels and promote cross-border transactions to help businesses export.
18:41, 2024/12/05
Hanoi honors outstanding faces in innovation, digital transformation
The Final Round of the Capital's Innovation and Digital Transformation Products Competition 2024 aims to honor exemplary figures in innovation and digital transformation.
16:32, 2024/11/16
Land deed digitization accelerated in Hanoi
Hanoi's digital environment has been driven by a synchronized information technology infrastructure for management in the making.