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Businesses awarded national brand of Viet Nam Value Awards
By Bach Nhat 10:24, 2014/12/25
Sixty three businesses received the Viet Nam Value Awards for national strong brand names at a ceremony in Ha Noi on December 23.

The award winners, selected from more than 1,500 applicants, are operating in various fields such as engineering, machinery and equipment; garment-textile and footwear; electronics, information technology and telecommunication; agriculture, forestry and seafood; finance and banking; food and beverages; trade services; construction and real estate.

It is noteworthy that there are 23 businesses having won the award for four consecutive times, including the Vietnam Post and Telecommunications Group (VNPT), the Vietnam Electric Wire and Cable Corp (CADIVI) and the Tien Giang Food Company.

The biennial program is the only one implemented by the Vietnamese Government with a view to promoting the national image and trade names via goods and services brands.

Businesses are encouraged to improve the quality of products, increase innovation and creativity, and build a system to protect their brand names, said Deputy Minister of Industry and Trade Do Thang Hai. Participants to the program also get the State’s support in protecting and registering their trade names at home and abroad, he added.

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